Bring back the cat you used to know.

The bloodwork came back normal. The vet said "she's just getting older." But a cat who cleans her bowl shouldn't be wasting away. As cats age, many stop making the carrier that pulls B12 out of their food, so it goes straight through her. PetLovies goes in through a second entrance that doesn't need that carrier. She finally uses the food she's already eating, and the weight comes back.

Why We Made This

We kept hearing the same story. A cat eating every meal and still getting lighter. A vet who ran the bloodwork, said everything looked normal, and sent her home with "she's just getting older."

That answer made us angry. Getting older is not a reason a cat starves in front of a full bowl.

Here's what nobody told those owners. As cats age, many stop making the carrier that moves B12 from their food into their body. The food goes in. The B12 goes right through. She eats, and her body gets nothing.

So we made one thing and made it right. Liquid B12, 250 mcg a day, the same daily amount used in the cat studies. That's enough to go in through the second entrance, the one that doesn't need the carrier. It's bacon flavored and mixes into a spoon of wet food, so she can't eat around it.

Because "she's just old" shouldn't be the end of her story.